I get asked all the time to recommend the best books on the generations. There are 20 more that could’ve made the list, but I’ve kept it to 19 in five categories. Happy reading!
- Shaw, Haydn. Sticking Points: How to Get 4 Generations Working Together in the 12
Places They Come Apart. Carol Stream: Tyndale House Publishers, 2013.
- Taylor, Paul and Richard Morin. Forty Years After Woodstock, a Gentler Generation Gap. Pew Research Center, August 12, 2009, 8.
- Smith, J. Walker and Ann Clurman. Rocking the Ages. Harper Business, 1997.
– Classic book from generational marketing pioneers. It is out of print, but used copies can be found online and it is in most libraries. Does not include Millennials, but still worth the read.
- Randstad, The World of Work 2009, 7.
– See also 2007 and 2008’s issues as well for detailed generational comparisons.